After numerous market successes in the recent months, such as customer wins and the strategic partnership with BearingPoint, Signifikant is now closing a financing round with Spicehaus Partners as lead investor. In addition, some of the existing investors have increased their financial commitment.
Venture capital investor Spicehaus Partners has joined Signifikant Solutions as lead investor in its current financing round. Partner Teddy Amberg comments: “We are very pleased to have Signifikant in our portfolio. We’ve been watching Signifikant for a while now and have seen the exciting advancements that have taken place over the past few months at a time when the industry has only started to become more data-driven. Signifikant’s team and product stand out from the 500-plus investment proposals that we receive each year.”
In addition to Spicehaus Partners, some of the existing investors have increased their involvement. For example, Johann Schlieper (President Business Angels Switzerland) and Thomas Dübendorfer (President Swiss ICT Investor Club (SICTIC)) have once again increased their investment. “Marketing technology is a very interesting industry with enormous potential for cost optimization by using artificial intelligence. Signifikant’s team has proven to be at the forefront of big data analytics to support customers’ decisions for more effective customer acquisition expenditures” says Dübendorfer, explaining his renewed investment.
With a post-pandemic boom in digital transformation and a shift to data-driven decisions, the demand for Signifikant’s solution from customers such as retailers, telcos, banks, e-commerce providers, FMCG, etc. has increased massively. For this reason, the closing of this financing round comes at the perfect moment: “We are very excited to have two partners in Spicehaus, Teddy Amberg and Daniel Andres, who have successfully built-up startups themselves and give us a lot of support financially, but also with their know-how and experience” says Esther Cahn, CEO of Signifikant.